Web Results
Content Results
  • Publishers Clearing House

    serch.it?q=Publishers-Clearing-House

    Publishers Clearing House (PCH) is a direct marketing company that markets merchandise and magazine subscriptions with sweepstakes and prize-based games. Publishers Clearing House was founded in 1953 by Harold Mertz to replace door-to-door magazine subscription sales by a single vendor offering multiple subscriptions by mail. It introduced its sweepstakes in 1967. In the early 1990s, the company was the subject of concerns and legal actions regarding whether consumers were misled about their odds of winning the sweepstakes and whether purchases increased their chances. By 2010, the company had reached settlements with all 50 states. The company acquired search company Blingo in 2006, online gaming company Funtank in 2010, and mobile marketing company Liquid Wireless in 2012.

  • American Family Publishers

    serch.it?q=American-Family-Publishers

    American Family Publishers was an American company that sold magazine subscriptions. Since its founding in 1977, American Family Publishers (AFP) has been one of America's leading marketers of magazine subscriptions. AFP is jointly owned by TAF Holdings, Inc. (a subsidiary of Time Inc.) and a group of private investors. It is best known for running sweepstakes in which a large amount of money was offered as the grand prize (in a range of several hundred thousand to one or more million dollars). The winner was chosen at random, by a professional auditing company, from among all who responded to the sweepstakes, regardless of whether a magazine subscription was purchased.

  • Sweepstake

    serch.it?q=Sweepstake

    Tickets being chosen in the Irish Hospitals Sweepstake, 1946 A sweepstake is a type of contest where a prize or prizes may be awarded to a winner or winners. Sweepstakes began as a form of lottery that were tied to products sold. In response, the FCC and FTC refined U.S. broadcasting laws (creating the anti-lottery laws). Under these laws sweepstakes became strictly "No Purchase Necessary to Enter or Win" and "A Purchase Will not Increase Your Chances of Winning", especially since many sweepstakes companies skirted the law by stating only "No Purchase Necessary to Enter", removing the consideration (one of the three legally required elements of gambling) to stop abuse of sweepstakes. Today, sweepstakes in the USA are used as marketing promotions to reward existing consumers and to draw attention to a product. By definition, the winner is determined by luck rather than skill.

Map Box 1